Ventura County Counts September Newsletter

Last Meeting Update

Please click here to access the materials from the August 27 Complete Count Committee meeting.
Be sure to join us at the next Ventura County 2020 Census Complete Count Committee meeting on
Wednesday, October 9 from 9:00 am to 11:00 am at VCCF, 4001 Mission Oaks Blvd in Camarillo.

Ventura County 2020 Census Implementation Planning Workshop Thursday, October 10, 4-8pm

We invite you to join us for the Ventura County 2020 Census Implementation Planning Workshop.
This workshop is critical as it will help create a shared understanding of Census priorities, approaches, strategies, roles and
responsibilities to ensure an accurate, complete and inclusive count of all Ventura County residents.
Thursday, October 10 from 4:00 to 8:00 pm
VCCF, 4001 Mission Oaks Blvd in Camarillo.

New Census Volunteer Sign Up Tool

As mentioned in the August 27 Complete Count Committee meeting, Matter Labs (special thanks to them!) has developed a new online platform that will help us to better coordinate volunteer activities and share information. Please sign up today by clicking on the link below. Also, please share with everyone you know is interested in joining the Census outreach.

Committee Member Spotlights

Somos Vecinos. We Are neighbors. 

Zubi Ruth Olin , Partnership Specialist with the United States Census

Zubi Ruth Olin, Partnership Specialist with the United States Census will be aiding Ventura, Santa Barbara and SLO counties with regional outreach. Prior to working for the Federal Government, Zubi, a Cal Lutheran graduate worked for the Los Angeles Kings and LA Dodgers fundraising for their local foundations. Zubi and her fellow Partnership Specialists Ken Maryanski, Justine Fischer and Dianna Guevara are here to assist all CCC committee members with events, speaking engagements and planning meetings.

Throughout the year the team will be working with local school districts, businesses, non-profits and more to spread the word about the Census. Please reach out to Zubi and her fellow partnership specialists with any needs you have


Miguel Orozco, President of Nueva Vista Media, Inc.

Miguel started his career in Washington, DC on the Hill as a U.S. Senate staffer. He’s held various program analyst and management positions at the U.S. Department of Labor (DOL), the Chicago Job Corps Center and the National Office of Job Corps in Washington, DC.  Miguel obtained a Master’s degree in Public and International Affairs from the University of Pittsburgh. In 2019, Miguel Orozco received an MFA in creative writing from Mount Saint Mary’s University.

In 2007, Miguel launched Nueva Vista Media, a digital media company that develops

outreach strategies and multi-platform campaigns for diverse communities.  Nueva Vista Media has created local and national outreach campaigns for The California Endowment, the U.S. Dept. of Education, and a National Parent Engagement Campaign sponsored by the Hispanic Scholarship Fund and the Ad Council.  In 2016, Miguel founded Ánimo Film + Theatre, a non-profit organization to produce films and plays to increase cultural awareness of diverse communities.  Recently, Miguel wrote, directed, and produced the award-winning short film “Mixteco Boy” (Ojai and Oaxaca Film Festivals), directed and produced the award-winning short documentary, American Migrant Stories, and produced and directed the theatre play, “El Bracero – A Mariachi Opera.”

Ben Suber, GIS Manager for Schmitz & Associates in Agoura Hills

Ben Suber, who is part of the Complete Count Committee, is the GIS Manager for Schmitz & Associates in Agoura Hills. A Tempe, Arizona native and an Eagle Scout, Ben earned a BS in Regional Development from the University of Arizona in 2009 and earned two Master’s Degrees, including an MPP from Pepperdine University in 2012 and an MS in GIS & Technology from USC in 2017. Ben joined the Complete Count Committee in August 2019 through the recommendation of Pepperdine University Davenport Institute Executive Director Ashley Labosier.

His GIS experience & enthusiasm will come in handy for the Complete Count Committee in instructing the public on how to use web maps for Census 2020, advise on demographic trends and even the use of GIS to pinpoint outreach opportunities for Hard-to-Count Census Tracts And Blocks.

Sub-Committee Highlights

Community Based Organizations & HHS
Cynder Sinclair, Community Action
Sonia Kroth, Co. of Ventura Human Services
Meetings: Last Monday of month, 10:00 a.m. VCCF: Founders
Conference Room
Business/Economic Groups
Rebecca Evans, Ventura County Workforce Development Board
Gary Cushing, Camarillo Chamber of Commerce
Meetings: Not established
Faith-Based Organizations
Susan Seale
Gloria Massey Chinea
 Meetings: Not established
Education & Outreach
Jack Hinojosa, Child Development Resources
Heather Cousin, City of Thousand Oaks
Meetings: 3rd Thursday of month
10 a.m. -12 p.m.
CDR: Conference Rooms A&B
Everybody Counts
Genevieve Flores-Haro, MICOP
Meetings: Established monthly
Government Coordination
Trevor Zierhut, Zierhut Consulting
Betsy Patterson, League of Women
Meetings: 2nd Thursday of month
3:30-5:00 p.m. Camarillo City Hall:
Central Conf. Rm.
PR, Marketing & Media Co-chair
Natalie Hernandez, County of Ventura
Meetings: Not established
Philanthropic Coordination
Claudia Armann
McCune Foundation
Meetings: Not established

Interested in joining a subcommittee? Please reach out by filling out the contact form below and select “Subcommittee.”

A Lot Riding on 2020 Census

On Sunday, Sept 15 the Ventura County Star published an editorial by Rebecca Evans and Vanessa Bechtel discussing that there’s “A lot riding on the 2020 Census.”
“Ventura County has a population of about 850,000. An estimated 251,000 are at risk of not being counted. Out of the over 3,000 counties in the U.S., Ventura County ranks as 59th most at-risk of an undercount in the 2020 Census. Close to $2 billion or more in funding for our community over the next 10 years is projected to be lost due to an undercount — that is, if we fail to take action as a community…” 
Read the full article below.

Why the 2020 Census is Good for Latino Small Business

The Latino Community Foundation recently released an important blog on how Latino small-business owners can ensure an accurate count in the #2020Census. 

Census Discussions in the Community

If you would like to request a presentation, please reach out by filling out the contact form below and select “Request a Speaker.”

Ventura County Counts July Newsletter

"Somos Vecinos": A Message from our Region 5 Coordinator, Dr. Gabino Aguirre
(Pictured here with Director of the California Complete Count Office, Ditas Katague)

Friends and Community Members, 
Thank you for your time and efforts thus far in helping us ensure a complete and accurate count of Ventura County residents in 2020! Our outreach plan includes encouraging individuals to participate in the census through a neighbor-to-neighbor strategy, or “Somos Vecinos” (We Are Neighbors). In many societies, “vecino” is a term that refers to a particular residential relationship but also encapsulates the notion of personal familiarity social connection. This strategy will be operationalized by local trusted messengers from hard-to-count populations and geographic areas. 
The concept behind this strategy includes not only the notion of “residential ”vecinos”, i.e. individuals and families living next door to each other, but also “social” neighbors which incorporates other both formal and informal social networks that hard-to-count individuals regularly engage in and trust. Community members will be contacted in environments where they feel safe: their churches and faith communities, in homes and personal social environments, and at neighborhood businesses. “Somos Vecinos” also includes individuals who are “digital neighbors” utilizing social media platforms for connection and communication purposes.
With the 2020 Census count fast approaching, we hope that you will keep the “Somos Vecinos” strategy and spirit top of mind. We at Ventura County Community Foundation believe that the task at hand is a intersectional, bipartisan issue and that we have the opportunity to come together as a strong, unified community. We all have a vested interested to be sure everyone is counted, to ensure a thriving and healthy Ventura County.
I count. You count. We ALL count.
¡Somos Vecinos!
-Dr. Gabino Aguirre, Region 5 Coordinator

Meet Our Members

Jack Hinojosa and Heather Cousin, Co-chairs of the Education Sub-committee

Jack Hinojosa is the Chief Executive Officer of Child Development Resources (CDR) of Ventura County, Inc. The mission of CDR, is to provide the foundation to build promising futures for children. CDR collaborates with parents and the community to deliver high-quality programs that enrich lives.

Since the formation of the 2020 Census Complete Count Committee Taskforce Jack Hinojosa has served as Co-Chair of the Education & Outreach Subcommittee, along with Heather Cousin, Library Services Director, City of Thousand Oaks, to facilitate census awareness for local schools from prekindergarten through twelfth grade, as well as postsecondary education, community college and university institutions in Ventura County.”

Rosario Castañeda, Member representing Lideres Campesinas

Organización en California de Líderes Campesinas, Inc represents a culmination of decades of work by farm working women (Campesinas). Farmworker women have been the leaders of many grassroots and mobilizing efforts to improve the lives of farmworker communities. Líderes Campesinas provides these long-time leaders and activists with the opportunity to coordinate their work statewide and has built collectives so that Campesinas may become agents of change and be a more effective unified voice.

Mi nombre es Rosario Castañeda y soy Miembra Delegada de la Organización en California Líderes Campesias de California desde hace más de cuatro años.
Nuestra organización lleva treinta años trabajando con la comunidad campesina e indígena. Trabajamos en crear educación, prevención y concientización de los diferentes tipos de abuso y promover la capacitación a las agencias de temas relevantes de la comunidad campesina. Apoyamos el enforzar leyes, vigilias, marchas y educación por medio de arte. Esto ayuda a las sobrevivientes en la resiliencia y en procesar el impacto del trauma.

Me involucré en el censo por que tengo interés que seamos contados para que nuestros jóvenes y niñas tengan una buena educación porque ellos son el presente y el futuro. Todos como seres humanos tenemos derechos a ser contados. Queremos que nuestras voces se escuchen.

Sub-Committee Updates

All subcommittees continue to meet as we await the hiring of a media consultant who will develop state-sanctioned materials and resources. These will be made available to us and we will be localizing/customizing for maximum relevance and impact. A great tool available to subcommittees is the survey document developed and being distributed by the HHS/CBO Sub-Committee.

Region 5 Updates

  • All Region 5 counties (Ventura, Santa Barbara, San Luis Obispo, Monterey, San Benito and Santa Cruz) have organized their Complete Count Committees and are scheduling workshops for developing their Implementation Plans.
  • Training is being scheduled on the SwORD and PDI outreach and reporting software.
  • Our Region 5 Coordinator, Dr. Gabino Aguirre, has been traveling to other counties in the region to assist with coordination and census presentations.  

Strategic Plan

The Ventura County Community Foundation (VCCF) was selected by the State of California to be the Administrative Community Based Organization (ACBO) for Region 5. Region 5 includes the counties of Ventura, Santa Barbara, Monterey, San Luis Obispo, Santa Cruz, and San Benito. These documents outline the strategic plan that was put forth by VCCF and was accepted by the State of California.